Eco-friendly and go-green brands need to have a message that hits the mark and influences people to want to change their way of life– most importantly, a message that sticks. But, often, the words on these sites come off like an afterthought, quickly put together with not much thought about how they will make you look.
The truth is, a good website and excellent copy go hand in hand. Great copywriting goes a long way towards getting your prospects to know, like, and trust your sustainability brand. It conveys your brand personality, integrity, and credibility. User experience is a priority, but it’s the words that will persuade your visitors to buy the products or subscribe to the services that will improve their lives.
Words are very powerful, and every brand has a story to tell. At Pearl Lemon Content, our specialist sustainability copywriters will create compelling copy to target your prospect’s desires, build trust in your brand, increase traffic to your site, and ultimately encourage conversion. Let us help you spread the word for you.
You don’t need to create the perfect copy for your sustainability brand. We have got you covered.
Before we go any further– let’s understand who a copywriter is. A copywriter is a person who creatively uses words to persuade prospects to take action. In this case, it might be buying your products, signing a petition, downloading a free guide, or engaging with your brand across different social media platforms.
Copywriting is more conversational, and it always includes CTA’s (call to action) to encourage prospects to do something.
So, a sustainability copywriter is someone who specializes in writing sales copy for eco-friendly or go-green brands. They have the experience and skill writing for consumers who value the environment and social justice issues. Sustainability copywriters can into the emotions of their target audience and influence them to take action immediately.
Our sustainability copywriters:
We understand that your sustainability business is specialized and that your target customers are unique. We create tailored copies that target your prospects and align with your brand goals and mission.
At Pearl Lemon Content, we can deliver written copy in any form. Some of our popular services include:
Every copy written by writers is meant to persuade readers to take the action you want them to. So, we don’t just put words together and hope they magically convert. We write to SELL.
Copywriting takes a lot of time. When you work with our sustainability copywriters, you spare time to focus on the core tasks of running your business. You need to do market and industry research, outline, write, edit and revise. Even if you have the time, you might not be able to capture the content from your readers’ perspective.
t’s the job of our copywriters to know all these details so that they can create a tailored copy. Focus on developing new products or refining your services, and let us focus on creating copy that converts.
Save yourself the burden of learning copywriting techniques and practices when you leave it to the experts. Remember that copywriting is not just writing. Copywriting is writing to inspire action. Excellent copywriting takes years of practice and polishing the craft.
Our sustainability copywriters are experienced professionals who know how to craft compelling messages to reach your target audience. We write your copy in your unique brand voice, quickly changing the writing style to fit your brand tone and sound like you.
No matter what you want to sound like, our copywriters can match your tone consistently across all content channels.
A good part of copywriting involves thorough keyword research and understanding what the readers are in search of. Our sustainability copywriters will target the right keywords and naturally incorporate them into your copy to boost your Google rankings.
An increase in rankings means more organic to your site, and more traffic equals more sales. We will implement an SEO- focused content strategy to help you reach more prospects and be on the good side of Google.
Today’s customers are internet savvy. One search, and they have all the information they need. But even then, the internet is saturated with a lot of information that might not be valuable to them.
We can create authentic and original copy to set you apart from the rest, giving all the details, facts, and statistics to show your readers that you are knowledgeable. And, people like to do business with brands they trust; our copywriting can help you achieve that.
Our copywriting process is easy and streamlined. Let us go through it briefly:
This is an opportunity for us to learn about your brand, goals, current content marketing challenges, what you want your prospects to know about your sustainability brand, the channels you are currently using. In addition to this, this is the perfect chance for you to ask us any questions.
Our copywriters will conduct thorough research about your industry, customer personas, brand voice, and tone before starting any work. We will further ask some more questions to help us get to know you better. Your answers help us develop a personalized and tailored structure for your content strategy.
Keeping your brand tone in mind, we write, copy and optimize it with target keywords.
We will then start the writing process. We will creatively explain what you have to offer, highlighting your selling propositions and ensuring that the copy is persuasive to ensure conversions.
We will then deliver the first draft to you. You are free to review the copy to see if it aligns with your brand goals. If there are any changes you want to be made, all you have to do is tell our copywriting team, and we will make all the necessary adjustments.
We have a team of editors and proofreaders who will take your copy through a series of edits to ensure that it’s free of any mistakes and grammatical errors. After everything is done, we will send the final back to you.
After satisfaction has been guaranteed, then the project is ready for publishing. You don’t need to worry about long-term retainers for contracts.
Are you ready to get started? Schedule a call with our experts now.
We create web and marketing copy for eco-friendly brands and businesses that want to impact the world positively. With a custom-tailored approach for each of our clients, we can combine creative storytelling and tailored marketing strategies to help you reach your goals, persuade customers and convert them into loyal clients.
If you would like to learn more about our sustainability copywriting services, give us a call NOW!.
That’s a good question. It depends on your project type and scope. Please schedule a call and speak to our experts about your specific needs.
Our copywriters are experienced in writing for the sustainability industry niche. But, we are open and have the expertise to write for every type of business operating in any industry. We will be more than happy to talk about any other projects you might have.
The exact time depends on a lot of factors, including the project length and the amount of research required. The urgency of the client is very important to us too. The turnaround is usually between 3-10 days. If you are in a hurry, talk to us, and we shall see what to do.
We use the voice that fits your brand goals and mission. Depending on the type of writing and the audience it caters to, we will collaborate on setting the tone for each form of writing we will be doing for you.